Yum! Brands (YUM)
S&P 500 · Consumer Discretionary · data since 1997-09-17 · last close 2026-09-09
Yum! Brands (YUM) monthly returns (%)
| Year | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2026 | 2.8 | 8.6 | -7.5 | 2.7 | -6.9 | 8.1 | -4.1 | 0.0 | -5.3 | · | · | · |
| 2025 | -2.7 | 20.4 | 0.6 | -4.4 | -3.9 | 3.0 | -2.7 | 2.0 | 3.9 | -9.1 | 10.8 | -0.8 |
| 2024 | -0.9 | 7.4 | 0.2 | 1.9 | -2.2 | -3.6 | 0.3 | 2.1 | 3.5 | -6.1 | 5.9 | -3.0 |
| 2023 | 1.9 | -2.1 | 3.9 | 6.4 | -8.0 | 7.7 | -0.6 | -5.6 | -3.4 | -3.3 | 4.4 | 4.1 |
| 2022 | -9.9 | -1.6 | -3.3 | -1.3 | 4.3 | -6.5 | 8.0 | -8.8 | -4.4 | 11.2 | 9.3 | -0.5 |
| 2021 | -6.5 | 2.5 | 4.5 | 10.5 | 0.8 | -4.1 | 14.2 | 0.1 | -6.7 | 2.1 | -1.3 | 13.0 |
| 2020 | 5.0 | -15.2 | -23.2 | 26.1 | 4.4 | -3.1 | 4.8 | 5.8 | -4.8 | 2.2 | 13.9 | 2.6 |
| 2019 | 2.2 | 1.0 | 5.6 | 4.6 | -1.5 | 8.1 | 1.7 | 4.2 | -2.9 | -10.3 | -0.6 | 0.1 |
| 2018 | 3.6 | -3.4 | 4.6 | 2.3 | -6.2 | -3.8 | 1.4 | 10.1 | 4.6 | -0.6 | 2.4 | -0.3 |
| 2017 | 4.0 | -0.3 | -2.2 | 3.4 | 10.5 | 1.5 | 2.8 | 1.8 | -4.2 | 1.1 | 12.5 | -2.2 |
| 2016 | -0.3 | 0.1 | 12.9 | -2.3 | 3.2 | 1.0 | 8.4 | 1.4 | 0.1 | -4.4 | 2.2 | -0.1 |
| 2015 | -0.2 | 12.2 | -3.0 | 9.8 | 4.8 | -0.0 | -2.1 | -9.1 | 0.2 | -10.7 | 2.3 | 0.7 |
| 2014 | -10.7 | 10.3 | 1.8 | 2.6 | 0.4 | 5.0 | -14.2 | 4.4 | -0.6 | 0.4 | 7.5 | -5.7 |
| 2013 | -1.7 | 0.8 | 9.9 | -4.8 | -0.5 | 2.4 | 5.7 | -4.0 | 2.0 | -4.8 | 14.9 | -2.7 |
| 2012 | 7.8 | 4.6 | 7.5 | 2.6 | -3.3 | -8.4 | 1.1 | -1.7 | 4.1 | 6.2 | -4.3 | -1.0 |
| 2011 | -4.2 | 7.6 | 2.1 | 4.9 | 3.1 | -0.1 | -4.0 | 2.9 | -9.2 | 9.1 | 4.6 | 5.3 |
| 2010 | -1.6 | -1.4 | 13.7 | 11.2 | -3.5 | -4.7 | 6.3 | 1.0 | 10.5 | 8.2 | 1.1 | -2.1 |
| 2009 | -8.6 | -8.2 | 4.6 | 22.1 | 3.8 | -3.7 | 6.9 | -3.4 | -1.4 | -1.8 | 7.0 | -0.8 |
| 2008 | -10.4 | 0.8 | 8.0 | 9.8 | -2.4 | -11.6 | 2.6 | -0.4 | -8.6 | -10.4 | -7.1 | 16.9 |
| 2007 | 2.3 | -3.5 | 0.2 | 7.1 | 9.5 | -3.4 | -1.6 | 2.1 | 3.4 | 19.5 | -7.8 | 3.0 |
| 2006 | 5.8 | -3.6 | 2.4 | 6.0 | -2.5 | -0.3 | -10.2 | 8.6 | 6.5 | 14.6 | 2.9 | -3.9 |
| 2005 | -1.6 | 5.2 | 6.2 | -9.2 | 9.2 | 1.5 | 0.7 | -9.5 | 2.2 | 5.3 | -4.1 | -3.9 |
| 2004 | -1.4 | 9.2 | 2.6 | 2.1 | -3.3 | -0.8 | 3.4 | 3.4 | 2.4 | 7.2 | 4.4 | 3.9 |
| 2003 | -4.3 | 2.7 | 2.2 | 1.5 | 13.2 | 5.7 | 1.3 | -0.9 | -0.1 | 15.3 | 1.0 | -0.3 |
| 2002 | 13.4 | 6.0 | -0.6 | 7.3 | 1.3 | -8.4 | 5.6 | -1.8 | -8.6 | -18.7 | 6.1 | 1.3 |
| 2001 | 9.2 | 6.9 | -0.8 | 17.4 | 2.0 | -3.9 | 4.2 | -6.8 | -8.0 | 29.0 | -6.2 | 3.7 |
| 2000 | -25.9 | -7.0 | 16.7 | 9.1 | -13.5 | -3.6 | -14.2 | 20.2 | 5.1 | -2.0 | 20.0 | -8.3 |
| 1999 | -5.1 | 30.6 | 13.1 | -8.4 | -9.5 | -7.1 | -24.8 | -0.1 | 0.8 | -1.8 | 3.3 | -6.9 |
| 1998 | -6.0 | 4.3 | 5.5 | 5.6 | -2.2 | 2.0 | 11.6 | 4.8 | 5.6 | 11.2 | 5.2 | 9.6 |
| 1997 | · | · | · | · | · | · | · | · | 11.2 | -6.4 | 11.6 | -14.1 |
| Avg | -1.5 | 3.3 | 3.0 | 5.1 | 0.0 | -1.1 | 0.4 | 0.8 | -0.1 | 1.8 | 4.2 | 0.3 |
Values in %. Current and first-listed months are partial (greyed).
returnsview.com
YUM seasonality — average by calendar month
Yum! Brands has monthly history back to 1997. Its strongest month by median is April — positive in 23 of 29 years, median +4.6%, and higher in 7 of the last 9. January is the soft spot, down in 18 of 29 with a median of -1.4%. Across its full record it has closed 58% of months higher, swings ±7.5% in an average month and has fallen 67.7% peak to trough.
| Month | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Avg | -1.5% | +3.3% | +3.0% | +5.1% | +0.0% | -1.1% | +0.4% | +0.8% | +0.1% | +1.8% | +4.2% | +0.3% |
| Win rate | 38%/29 | 66%/29 | 76%/29 | 79%/29 | 48%/29 | 38%/29 | 66%/29 | 59%/29 | 55%/29 | 52%/29 | 76%/29 | 41%/29 |
Win rate = share of positive months / sample size.
YUM risk & extremes
YUM drawdown & rolling returns
Percent below the all-time high at each month-end — how far underwater the asset was.
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Frequently asked questions
What was Yum! Brands's best month?+
Yum! Brands's strongest completed month on record is February 1999, at +30.62%.
What was Yum! Brands's worst month?+
Its weakest completed month on record is January 2000, at -25.89%.
Is Yum! Brands up this year?+
Yum! Brands is down 3.13% year to date, measured from its last close before 1 January.
What is Yum! Brands's 1-year return?+
+1.00% over the past twelve months, comparing the latest close with the most recent close on or before the same date a year earlier.
What is Yum! Brands's biggest drawdown?+
The deepest peak-to-trough fall on record is 67.7%, measured on month-end closes since 1997.
Which calendar month is historically best for Yum! Brands?+
April has the highest average return across every completed April since 1997. An average is not a forecast.
About Yum! Brands
Yum! Brands is an S&P 500 company, a consumer discretionary business worth about $40 billion. It monetizes the fact that people never stop buying stuff — with price receipts on this site going back to 1997. And the long game: $100 at its first close here (1997) would be about $3,943 today.
Did you know?
- Its best month on record was February 1999 at +30.62%; its worst, January 2000 at -25.89%.
- It has closed April in the green 23 out of 29 times — calendar astrology, but the fun kind.
Trivia for entertainment — the numbers come from our price data; the jokes don't.