Ulta Beauty (ULTA)
S&P 500 · Consumer Discretionary · data since 2007-10-25 · last close 2026-07-24
1d
-0.54%
7d
-0.88%
30d
-0.75%
YTD
-21.43%
1y
-7.44%
Ulta Beauty (ULTA) monthly returns (%)
| Year | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2026 | 7.0 | 5.8 | -23.7 | 2.8 | -5.3 | -11.4 | 5.4 | · | · | · | · | · |
| 2025 | -5.2 | -11.1 | 0.1 | 7.9 | 19.2 | -0.8 | 10.1 | -4.3 | 11.0 | -4.9 | 3.6 | 12.3 |
| 2024 | 2.5 | 9.3 | -4.7 | -22.6 | -2.4 | -2.3 | -5.4 | -3.3 | 10.3 | -5.2 | 4.8 | 12.5 |
| 2023 | 9.6 | 0.9 | 5.2 | 1.1 | -25.7 | 14.8 | -5.5 | -6.7 | -3.8 | -4.5 | 11.7 | 15.0 |
| 2022 | -11.8 | 3.0 | 6.3 | -0.4 | 6.6 | -8.9 | 0.9 | 8.0 | -4.5 | 4.5 | 10.8 | 0.9 |
| 2021 | -2.6 | 15.2 | -4.1 | 6.5 | 4.9 | 0.1 | -2.9 | 15.3 | -6.8 | 1.8 | 4.5 | 7.4 |
| 2020 | 5.8 | -4.0 | -31.7 | 24.0 | 12.0 | -16.6 | -5.1 | 20.3 | -3.5 | -7.7 | 33.2 | 4.3 |
| 2019 | 19.2 | 7.0 | 11.6 | 0.1 | -4.5 | 4.0 | 0.7 | -31.9 | 5.4 | -7.0 | 0.3 | 8.2 |
| 2018 | -0.7 | -8.4 | 0.5 | 22.8 | -1.6 | -5.5 | 4.7 | 6.4 | 8.5 | -2.7 | 8.5 | -17.8 |
| 2017 | 6.8 | 0.4 | 4.3 | -1.3 | 8.3 | -5.7 | -12.6 | -12.0 | 2.3 | -10.7 | 9.9 | 0.9 |
| 2016 | -2.1 | -8.8 | 17.3 | 7.5 | 11.9 | 4.6 | 7.2 | -5.4 | -3.7 | 2.3 | 6.6 | -1.8 |
| 2015 | 3.2 | 6.7 | 7.2 | 0.2 | 1.0 | 1.2 | 7.5 | -4.8 | 3.3 | 6.5 | -4.0 | 10.8 |
| 2014 | -11.2 | 4.6 | 8.6 | -10.0 | -3.2 | 7.7 | 1.0 | 5.4 | 21.4 | 2.2 | 4.7 | 1.1 |
| 2013 | -0.5 | -9.5 | -8.3 | 8.0 | 3.5 | 10.3 | 0.8 | -1.6 | 20.4 | 7.9 | -1.5 | -24.0 |
| 2012 | 17.3 | 9.3 | 12.8 | -5.1 | 1.4 | 4.5 | -9.1 | 10.7 | 2.5 | -4.3 | 8.8 | -2.0 |
| 2011 | 8.9 | 12.7 | 15.3 | 10.5 | 5.3 | 15.4 | -2.4 | -6.3 | 5.3 | 8.1 | 3.5 | -6.8 |
| 2010 | 6.8 | -5.5 | 23.4 | 2.2 | 10.6 | -7.5 | 6.8 | -10.1 | 28.6 | 5.1 | 13.9 | -2.7 |
| 2009 | -29.6 | -4.0 | 18.2 | 32.2 | -2.2 | 29.9 | 1.9 | 1.7 | 43.3 | -8.3 | 8.5 | 10.5 |
| 2008 | -11.1 | -8.1 | 0.2 | 0.8 | 0.8 | -21.2 | -16.1 | 15.4 | 22.1 | -33.6 | -18.6 | 15.3 |
| 2007 | · | · | · | · | · | · | · | · | · | 14.7 | -24.7 | -33.4 |
| Avg | 0.7 | 0.8 | 3.1 | 4.6 | 2.1 | 0.7 | -0.6 | -0.2 | 9.0 | -1.9 | 4.5 | 0.6 |
Values in %. Current and first-listed months are partial (greyed).
returnsview.com
Seasonality — average by calendar month
| Month | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Avg | +0.7% | +0.8% | +3.1% | +4.6% | +2.1% | +0.7% | -1.0% | -0.2% | +9.0% | -1.9% | +4.5% | +0.6% |
| Win rate | 53%/19 | 58%/19 | 74%/19 | 74%/19 | 63%/19 | 53%/19 | 56%/18 | 44%/18 | 72%/18 | 47%/19 | 79%/19 | 63%/19 |
Win rate = share of positive months / sample size.
Risk & extremes
Max drawdown
-87.9%
Worst peak-to-trough fall on record
Monthly volatility
±11.6%
Std. dev. of monthly returns
Positive months
61%
Share of completed months in the green
Best month
+43.32%
2009-09
Worst month
-33.58%
2008-10
Longest streaks
14▲ / 6▼
Consecutive up / down months
Drawdown & rolling returns
Percent below the all-time high at each month-end — how far underwater the asset was.
About Ulta Beauty
Ulta Beauty lives in your shopping cart, physical or digital — with price receipts on this site going back to 2007. And the long game: $100 at its first close here (2007) would be about $1,333 today.
Did you know?
- Its best month on record was September 2009 at +43.32%; its worst, October 2008 at -33.58%.
- It has closed November in the green 15 out of 19 times — not a promise, just a suspicious habit.
Trivia for entertainment — the numbers come from our price data; the jokes don't.